Schott NYC enlisted Neuf to lead this editorial campaign, with the objective of showcasing the brand's diverse collection while paying homage to its iconic archive pieces. Drawing inspiration from youth culture, playgrounds, and the vibrant, nostalgic feel of Power Rangers, Neuf developed a creative vision that brought energy and joy to the forefront. We began by creating a moodboard to align the team, followed by organizing the casting and crafting a storyboard to shape the direction of the shoot. Through playful poses, bold colors, and dynamic styling, the campaign celebrates Schott’s legacy in a fresh, modern way. The final result, yet to be released, promises to be a visually striking, iconic showcase of Schott’s enduring influence in fashion.